Stats:

• Canadians sent 21 billion person-to-person text messages in Q4 2011.

• More than 7 billion person-to-person text messages were sent in December 2011 alone, which represents an average of approximately 227 million messages per day.

• Total text messages sent in 2011 numbered 78 billion, up from the 56.4 billion messages sent in 2010.

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• In Q4 2011, MMS messages sent totaled 103 million. As of December 2011, Canadians are sending an average of 1.2 million MMS messages per day.

• Total person-to-person MMS messages sent in 2011 numbered 326.7 million.

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• Canadians sent and received a total of 603.4 million text messages using Common Short Codes in Q4 2011.

• A total of 2.8 billion Common Short Code messages were sent and received by Canadians in 2011, up from the 2.3 billion messages in 2010.

	Mobile Originated Text Messages in Canada - Quarterly (2006-2011)
	Mobile Originated Text Messages in Canada - Yearly (2002-2010)

Press:

• 25,000 Canadians Now Subscribe to Wireless AMBER Alerts - May 20, 2011
• MGF Canada Celebrates First Anniversary of Mobile Giving in Canada - November 29, 2010
• New Web Site Will Help Teach Teens to Practice Safe Texting - November 19, 2010
• Free Wireless AMBER Alerts now available to Canadian cell phone customers - May 26, 2010
• Rogers Wireless helps Jays Care Foundation launch innovative donation campaign. Rogers to match every $5.00 donation made via text message - September 25, 2009
• Mobile Giving Foundation and the CWTA Launch Charitable Mobile Platform to Drive Giving in Canada

Video :

• New Wireless AMBER Alerts PSA - May 26, 2010
• CWTA President & CEO Bernard Lord talks about mobile giving in Canada.
• CWTA President & CEO Bernard Lord and Jim Manis of the Mobile Giving Foundation discuss the launch of the Mobile Giving Foundation Canada. - September 15, 2009

For more information / media inquiries please contact:

Marc Choma, Director Communications.
613-233-4888 x207
613-233-2032
mchoma@cwta.ca